OUR EDITING PROCSS

Every image you see in our portfolio, whether it be our website or social media accounts, has been edited. We believe the editing process is essential to creating a full experience and product.

On this page, you'll find some basic info about how we edit and why we edit the way we do. From coloring and contrast to retouching and cropping, it's all here. 

General

The overall feel of our editing is bright and bold. We want our images to be consistent with what the day actually looked like. While we do tweak some colors here and there, we aim to create to images that are true to life.

 

Exposure

Here is where the bright part comes in.

 

Contrast

Here is where the bold part comes in.

 

White Balance

We generally rely on whatever light is provided to us, whether that is cool light pouring in from a window or warm light shining from sparklers. This can create an issue where the color of skin tones reflects the color of the light. That's where adjusting the white balance makes a world of difference.

 

Black & White

This is saved for especially timeless images. Something about a black & white images just makes us emotional.

RETOUCHING


Detail 1

The following is placeholder text known as “lorem ipsum,” which is scrambled Latin used by designers to mimic real copy. Mauris egestas at nibh nec finibus. Integer tempus, elit in laoreet posuere, lectus neque blandit dui, et placerat urna diam mattis orci. Sed a ligula quis sapien lacinia egestas.

Integer tempus, elit in laoreet posuere, lectus neque blandit dui, et placerat urna diam mattis orci. Class aptent taciti sociosqu ad litora torquent per conubia nostra, per inceptos himenaeos. Lorem ipsum dolor sit amet, consectetur adipiscing elit. Maecenas non leo laoreet, condimentum lorem nec, vulputate massa.

Detail 2

The following is placeholder text known as “lorem ipsum,” which is scrambled Latin used by designers to mimic real copy. Phasellus sodales massa malesuada tellus fringilla, nec bibendum tellus blandit. Phasellus sodales massa malesuada tellus fringilla, nec bibendum tellus blandit. Donec ac fringilla turpis.

Integer tempus, elit in laoreet posuere, lectus neque blandit dui, et placerat urna diam mattis orci. Donec ac fringilla turpis. Fusce at massa nec sapien auctor gravida in in tellus. Donec eu est non lacus lacinia semper. In sit amet felis malesuada, feugiat purus eget, varius mi. Aenean eu justo sed elit dignissim aliquam. Quisque congue porttitor ullamcorper.